PBS Digital Studios takes its first foray into scripted webseries today with Frankenstein, MD. Formatted as a vlog, it follows modern day almost-Dr. Victoria Frankenstein (@vfrankmd) and her long-suffering assistant Iggy through some sketchy experiments as they attempt to achieve the impossible. Think of it as Ban Bossy and Girls & STEM gone a bit wonky.
The first three episodes are fun and fast-paced. They have enough science to keep you interested, but not so much that you get utterly lost. Think Futurama on DVD with the commentary turned on.
Girls are getting their STEM on with much greater visibility of late. Lands’ End was recently pressured into introducing a line of science-themed T-shirts for girls after a frustrated mom’s letter went viral. Even Lego is getting into the action with a Research Institute set populated exclusively by female minifigs—-and not a drop of pink in sight. For the record, they have a pretty entertaining Twitter account too.
I’m excited for this series, not just because it shows smart women learning from mistakes, but because this is a new direction for broadcasting. PBS Digital Studios is committed to being at the forefront of a new frontier in entertainment. This means that instead of waiting for viewers to come to them, they’re going where the viewers are. Viewers like you.